About Wendy's

Dave Thomas opened first restaurant in 1969 in Columbus, Ohio. Now, the world’s third largest quick-service hamburger company, with 6,500+ franchise and Company restaurants in the U.S. and 27 other countries and U.S. territories worldwide.

When other restaurants were using frozen beef and mass-producing food, Dave developed an innovative method to prepare fresh, made-to-order hamburgers.

Helping Wendy’s Achieving Its Vision in the International and Social Media Spaces

Needs and Challenges

  • Enhance user experience
  • Provide nutrition information on products, location-based services in “Find It” and “Careers” with Maps integration
  • Manage & maintain promos and product images
  • Provide social content across various sections of the site
  • Support internationalization

Solutions & Services Provided

  • AJAX-based Web Service calls dynamically providing nutrition information,  location-based services in “Find It” and “Career” with Maps integration
  • Manage and maintain promos, product images, and social content
  • Supports consumption of external data feeds via custom REST API Web Services using Jersey, for Products and Jobs
  • Design supports internationalization with an English locale

Visualization of Project Outcomes