In order to convert to the on-demand digital sales process, Agilent had made large investments in a variety of digital asset management, web content management and marketing automation systems. They had purchased several products including SAP, Endeca, Oracle Commerce, STIBO, etc., and had all the necessary technologies to move their business model to a digital self-service that could share and sell information about Agilent products and solutions. The question that arose was how to take these numerous technologies and pair them together to match their business model? Furthermore, how would you build a process that could manage content, assets, and commerce store while encompassing the present and future state of the business?
In the past, Element Solutions had provided Agilent with strategic consulting and architecture for WebCenter Sites and WebCenter Content. A strategy and solution architecture were created for the initial deployment of WCS and WCC, eventually evolving into an ongoing strategic partnership with the two companies.
With the right discussions, questions and expert knowledge of the systems, a strategic solution architecture was created that spanned between nine different enterprise products.
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